The popular streaming site Netflix is another company that hits you with a popup before you ever hit the homepage. Everyone new to Netflix gets a free trial, so they want you to signup before you even see the homepage. You do have the ability to bypass this and get to the site. Once there, what they offer and their prices are clear, along with what shows and movies are the latest and greatest to stream right now. Should you click around and want to view something, you are prompted to log in or signup. Their strategy is clearly working when you see how many people have a Netflix account.
This is a sales funnel template designed specifically for storeowners using the huge ecommerce platform Shopify. It comes already integrated with the clever app Zapier, which seamlessly connects your sales funnel with Shopify, sending customer data directly to your Shopify dashboard. This sales funnel template consists of a pre-designed high conversion sales page featuring strong calls-to-action and a countdown timer for a free offer, a highly customizable order form, an optimized upsell page, and a thank you page. We’ve seen this template more than double sales from several Shopify stores.
Don’t get us wrong. Branding is important. But there’s a time and a place. And product descriptions are often not the place.Product descriptions should be written to help the customer understand the value of your product. You don’t do that by focusing on features because customers don’t immediately connect with features. Instead, focus on the benefits.
This sales funnel has been optimized specifically for high-ticket items, particularly those that require an ongoing subscription or payment plan, which as per research discussed in the Havard Business Review is almost always the best way to sell them. While our other sales funnels use a variety of marketing techniques that will significantly boost conversions, evidence has shown that they are primarily useful for purchases up to around $400-$500. Above this level there is psychological barrier which requires a different approach. In order for a potential customer to commit a significant amount of money, they will require much more information about the product, customer reviews, testimonials, or comments from past purchasers, and a review of other alternatives, and all this content still needs to presented in an easy-to-digest format.
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One thing we learned in reviewing the services listed here (and many more) is that even though the packages are very similar, they are not identical. Some are more security-focused than others, offering anti-spam and anti-malware tools. Others offer a variety of email marketing tools. While most of the hosts we've reviewed have built-in e-commerce, you may want to consider using a more-robust third-party online shopping cart application like Shopify instead.
For more than a decade, Jeffrey L. Wilson has penned gadget- and video game-related nerd-copy for a variety of publications, including 1UP, 2D-X, The Cask, Laptop, LifeStyler, Parenting, Sync, Wise Bread, and WWE. He now brings his knowledge and skillset to PCMag as a Lead Analyst. When he isn't staring at a monitor (or two) and churning out web hosting, music, utilities, and video game copy, Jeffrey makes comic books, mentors, practices bass and Jeet Kune Do, and appears on the odd podcasts or convention panel. He also collects vinyl and greatly enjoys a craft brew.
There's a rule in advertising that says when launching a new product, you need to start by making a list of ten names. The first three are easy. Maybe you can do five or six without breaking a sweat, but by the time you get to last one, you'll be stuck for more ideas. Using the outline described above, choose the best one from your list and you are on your way. Don't be afraid to ask some friends what they like. That's the best way to help choose your domain name!
If you are marketing yourself, ideally you'll be able to use your first and last names (johnsmith.com or janesmith.com). Even if you aren't marketing yourself, it's not a bad idea to register your name as a domain now, in case you want to use it in the future. If you are marketing your business, you should see if your business name (yourbusiness.com) is available.
Beyond that, DreamHost is a top website hosting platform for many reasons. First, it operates its own control panel, which is convenient and easy to understand. While phone customer support isn't available 24/7, it is responsive to live chat and tickets. The company uses super-fast SSDs for all its storage, has a free SSL certificate (for more secured web browsing) and provides SSH access for those plans that are intended for more technical users.
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